Keyword Research

Find actual search terms that people enter into the search engines.

Identify Audience & Market
Define our target audience and choose keywords that align with our audience's search intent and our business goals.

Start with fundamental keywords connected to our business and phrases our audiences might use when looking for our products or services.

1.Google Keyword Planner: Discover new keywords and target the right keywords to reach the audience effectively.

2. Semrush: Offers a variety of features for SEO, PPC, content marketing and competitive analysis.

3. Ahrefs: Offers insights into keyword difficulty, monthly search volume, and suggestions for related keywords.

4. Ubbersuggest: Give keyword suggestions, search volume, and competition level.

Seek keywords that strike a balance between search volume and competition.

Target specific, less competitive keywords for better chances of ranking with at least 3 words that are specific and typically easier to rank.

Choose keywords that indicate a strong intent to purchase or take action.

Regularly track keyword performance and adjust your strategy based on results.